Agency: Weber Shandwick (IPG), London, England, UK
The Basics: As part of their annual competition, my partner Lucinda & I competed as one of 60 UK teams in the Cannes Young PR Lions. We had less than 24 hours to create a 10-slide presentation for The Children’s Society, where we had to convince judges to shortlist us without speaking to them. We did, and were then invited as 1 of only 6 teams to pitch, with only 48 hours to prep. When all was said and done, we received silver, coming second in the nation.